Hi, I am Kaustubh
A Designer bridging the gap between Product and Marketing via familiar interactions, thoughtful content design, and meaningful design solutions.
Hi, I am Kaustubh
A Designer bridging the gap between Product and Marketing via familiar interactions, thoughtful content design, and meaningful design solutions.
Hi, I am Kaustubh
A Designer bridging the gap between Product and Marketing via familiar interactions, thoughtful content design, and meaningful design solutions.
Case Studies - UX
UX Design
Project Management
Prototype
Gigloca
Designing an app to help people discover and organize events.
Project Time
12 weeks
Launching
Summer 2024*
View Case Study
UX Design
User Flow
Journey Mapping
Diversity Podcast
Helping NYT users read more diverse political news.
User Satisfaction
4.0*
View Case Study
UX Research
User Research
Chat GPT
Understanding Black Users' perceptions of AI supported written technology
Paper currently under review
Read Paper
UX Design
Project Management
GenAI
User Research
iHeartRadio
Integrating audio GenAI solutions within internet radio.
Coming Soon!
Gigloca
Designing an app to help people discover and organize events.
Project Time
12 weeks
Launching
Summer 2024*
View Case Study
Diversity Podcast
Helping NYT users to read more diverse political news.
Student Project
View Case Study
Chat GPT
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Paper currently under reveiw
Read Paper
iHeartRadio
Integrating audio GenAI solutions within internet radio.
Project Time
12 weeks
Launching
Summer 2024*
Coming Soon!
UX Design
Project Management
Prototype
Gigloca
Designing an app to help people discover and organize events.
Project Time
12 weeks
Launching
Summer 2024*
View Case Study
UX Design
User Flow
Journey Mapping
Diversity Podcast
Helping NYT users read more diverse political news.
User Satisfaction
4.0*
View Case Study
UX Research
User Research
Chat GPT
Understanding Black Users' perceptions of AI supported written technology
Paper currently under review
Read Paper
UX Design
Project Management
GenAI
User Research
iHeartRadio
Integrating audio GenAI solutions within internet radio.
Coming Soon!
Previous Clientele
Previous Clientele
Previous Clientele
Case Studies - CX
Social Media Strategy
Content Design
Copywriting
Alexa
Building an emotional bond with Alexa users during COVID-19
Impact
68% increase in requests made to Alexa Devices
View Case Study
Content Design
Copywriting
Uber
Tackling the social disparity between riders and driver-partners in India
Identified
2700+ driver-partners
Impressions
84.8 Million
View Case Study
Alexa
Building an emotional bond with Alexa users during COVID-19
Engagement
68% increase in requests made to Alexa Devices
View Case Study
Case Studies - CX
Social Media Strategy
Content Design
Copywriting
Alexa
Building an emotional bond with Alexa users during COVID-19
Impact
68% increase in requests made to Alexa Devices
View Case Study
Content Design
Copywriting
Uber
Tackling the social disparity between riders and driver-partners in India
Identified
2700+ driver-partners
Impressions
84.8 Million
View Case Study
Alexa
Building an emotional bond with Alexa users during COVID-19
Engagement
68% increase in requests made to Alexa Devices
View Case Study
Case Studies - CX
Social Media Strategy
Content Design
Copywriting
Alexa
Building an emotional bond with Alexa users during COVID-19
Impact
68% increase in requests made to Alexa Devices
View Case Study
Content Design
Copywriting
Uber
Tackling the social disparity between riders and driver-partners in India
Identified
2700+ driver-partners
Impressions
84.8 Million
View Case Study
Alexa
Building an emotional bond with Alexa users during COVID-19
Engagement
68% increase in requests made to Alexa Devices
View Case Study
Experience
Experience
UX Designer
UX Designer
Changing Sky
Changing Sky
Jan 2023 - Present
Jan 2023 - Present
Creative Director
Creative Director
IPG Mediabrands
IPG Mediabrands
Nov 2018 - Aug 2022
Nov 2018 - Aug 2022
Copy Supervisor
Copy Supervisor
Leo Burnett
Leo Burnett
Dec 2016 - Oct 2018
Dec 2016 - Oct 2018
Sr Copywriter
Sr Copywriter
Hindustan Times
Hindustan Times
Apr 2014 - Nov 2016
Apr 2014 - Nov 2016
Copywriter
Copywriter
Elephant Design
Elephant Design
Mar 2013 - Mar 2014
Mar 2013 - Mar 2014
Blog
1 Robot. 4 humans. 8 Weeks. And several usability tests later.
1 Robot. 4 humans. 8 Weeks. And several usability tests later.
A Designer, Robot, and User walk into a Participatory Design Session
A Designer, Robot, and User walk into a Participatory Design Session
Dear Robots, Don’t mimic human-human relationships. Build human-robot relationships.
Dear Robots, Don’t mimic human-human relationships. Build human-robot relationships.
